{"id":22912,"date":"2023-04-25T18:00:32","date_gmt":"2023-04-25T16:00:32","guid":{"rendered":"https:\/\/www.crowdfarming.com\/podcast\/b-corp-greenwashing-oder-game-changer\/"},"modified":"2023-04-25T18:00:32","modified_gmt":"2023-04-25T16:00:32","slug":"b-corp-greenwashing-oder-game-changer","status":"publish","type":"podcast","link":"https:\/\/laruchequiditoui.fr\/what-the-field\/podcast\/b-corp-greenwashing-oder-game-changer\/","title":{"rendered":"B Corp &#8211; Greenwashing oder game changer?"},"content":{"rendered":"\n<p>B Corp ist eine globale Zertifizierung, die die sozialen und \u00f6kologischen Auswirkungen eines Unternehmens bescheinigt und darauf abzielt, das Wirtschaftssystem in Richtung Verantwortlichkeit, Ethik und gesellschaftlichem Beitrag zu verbessern.\u00a0 Immer mehr bewusste Verbraucher achten auf das eingekreiste &#8222;B&#8220; auf Websites und Produkten, um festzustellen, ob ein Unternehmen nachhaltig ist. Aber wie einfach wird die Zertifizierung vergeben? Wof\u00fcr steht B Corp wirklich?\u00a0 Und wie wird sicher gestellt, dass sie nicht f\u00fcr Greenwashing missbraucht werden?<\/p>\n\n\n\n<p><br>Maria Correa, Leiterin der Abteilung Kommunikation und Community Engagement bei B Lab Europe, beantwortet all diese Fragen und mehr in einer offenen Diskussion \u00fcber die Vorteile und Grenzen von B Corp aus der Sicht von Unternehmen und Verbrauchern.\u00a0\u00a0<br><br><\/p>\n\n\n\n<figure class=\"wp-block-embed aligncenter is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"B Corp - Greenwashing or game changer? - WTF?! S2 Ep.6\" width=\"640\" height=\"360\" src=\"https:\/\/www.youtube.com\/embed\/XqsDnHcIS4I?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p>H\u00f6r rein um mehr \u00fcber das B Corp-Siegel und wof\u00fcr es steht zu erfahren!<\/p>\n\n\n\n<p><br>Du kannst alle Folgen unseres Podcasts im Audioformat auf den g\u00e4ngigen Streaming-Plattformen (Spotify, ApplePodcasts, usw.) oder <a href=\"https:\/\/whatthefield.buzzsprout.com\/\">hier<\/a> herunterladen.<\/p>\n\n\n\n<p><br><br><em>Da wir diesen Podcast nur in einer Sprache aufnehmen konnten, haben wir uns f\u00fcr Englisch entschieden, um so viele Menschen wie m\u00f6glich zu erreichen.<\/em><\/p>\n","protected":false},"author":211,"featured_media":22913,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"inline_featured_image":false},"categories":[],"class_list":["post-22912","podcast","type-podcast","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>B Corp - Greenwashing oder game changer? - WTF<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/crowdfarming.com\/es\/what-the-field\/podcast\/b-corp-greenwashing-oder-game-changer\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"B Corp - Greenwashing oder game changer? - WTF\" \/>\n<meta property=\"og:description\" content=\"B Corp ist eine globale Zertifizierung, die die sozialen und \u00f6kologischen Auswirkungen eines Unternehmens bescheinigt und darauf abzielt, das Wirtschaftssystem in Richtung Verantwortlichkeit, Ethik und gesellschaftlichem Beitrag zu verbessern.\u00a0 Immer mehr bewusste Verbraucher achten auf das eingekreiste &#8222;B&#8220; auf Websites und Produkten, um festzustellen, ob ein Unternehmen nachhaltig ist. 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