{"id":22722,"date":"2022-10-04T12:18:59","date_gmt":"2022-10-04T10:18:59","guid":{"rendered":"https:\/\/www.crowdfarming.com\/podcast\/what-the-field-episode-11-heura-et-la-montee-du-flexitarisme\/"},"modified":"2022-10-04T12:18:59","modified_gmt":"2022-10-04T10:18:59","slug":"what-the-field-episode-11-heura-et-la-montee-du-flexitarisme","status":"publish","type":"podcast","link":"https:\/\/laruchequiditoui.fr\/what-the-field\/podcast\/what-the-field-episode-11-heura-et-la-montee-du-flexitarisme\/","title":{"rendered":"Heura et la mont\u00e9e du flexitarisme"},"content":{"rendered":"\n<p><strong>Bernat A\u00f1a\u00f1os Martinez<\/strong> est directeur du mouvement social et cofondateur de Heura Foods, une entreprise qui cr\u00e9e des produits d\u00e9riv\u00e9s de la viande \u00e0 base de v\u00e9g\u00e9taux et avec une touche m\u00e9diterran\u00e9enne.&nbsp;<br><br><\/p>\n\n\n\n<p>Les collaborateurs de Heura et Bernat sont anim\u00e9s par la m\u00eame motivation : faire en sorte que les gens cessent de manger des animaux en leur proposant de d\u00e9licieuses alternatives, dont la texture et la saveur s&rsquo;apparentent \u00e0 celles des produits carn\u00e9s. Le poulet v\u00e9g\u00e9talien de Heura, par exemple, a r\u00e9ussi \u00e0 devenir tr\u00e8s populaire, et cela m\u00eame parmi les non-v\u00e9g\u00e9taliens.<br><br><\/p>\n\n\n\n<p>Dans cet \u00e9pisode, nous nous int\u00e9ressons aux nombreuses raisons pour lesquelles la r\u00e9duction de la viande peut \u00eatre l&rsquo;un des moyens les plus puissants pour un individu d&rsquo;avoir un impact sur l\u2019environnement et nous parlons \u00e9galement de la vision de Heura pour l&rsquo;avenir.<br><br><\/p>\n\n\n\n<p class=\"has-text-align-center\"><em>\u00ab\u00a0Nous ne voulons pas cr\u00e9er des alternatives, mais des successeurs \u00e0 la viande\u00a0\u00bb.<br><\/em><br><\/p>\n\n\n\n<p>Nous avons interrog\u00e9 Bernat sur toutes les difficult\u00e9s potentielles de ce mod\u00e8le :<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>En quoi les produits Heura sont-ils diff\u00e9rents des autres substituts de viande \u00e0 base de v\u00e9g\u00e9taux ?<\/li><li>Pourquoi sont-ils pr\u00e9sent\u00e9s dans des emballages en plastique ?<\/li><li>Quels sont les ingr\u00e9dients pr\u00e9sents dans les produits Heura et sont-ils bons pour la sant\u00e9 ?<\/li><li>Quel est le rapport entre r\u00e9gime sans viande et justice sociale ?<br><br><\/li><\/ul>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"What the Field?! Ep. 11-  Heura and the rise of flexitarianism\" width=\"640\" height=\"360\" src=\"https:\/\/www.youtube.com\/embed\/RbAytMbP3No?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p class=\"has-text-align-center\"><em>\u00ab\u00a0La justice sociale est juste inh\u00e9rente \u00e0 l&rsquo;ensemble du syst\u00e8me alimentaire. (&#8230;) Nous pouvons construire un syst\u00e8me alimentaire qui soit socialement juste.\u00a0\u00bb<br><\/em><br><\/p>\n\n\n\n<p>Vous pouvez t\u00e9l\u00e9charger les \u00e9pisodes de notre podcast en format audio sur toutes les plateformes de streaming habituelles (Spotify, ApplePodcasts, etc.) ou <a href=\"https:\/\/whatthefield.buzzsprout.com\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>ici<\/strong><\/a>.<br><br><\/p>\n\n\n\n<p>Comme nous ne pouvions enregistrer ce podcast que dans une seule langue, nous avons opt\u00e9 pour l\u2019anglais afin de permettre au plus grand nombre de l\u2019\u00e9couter.<\/p>\n","protected":false},"author":211,"featured_media":22723,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"inline_featured_image":false},"categories":[],"class_list":["post-22722","podcast","type-podcast","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Heura et la mont\u00e9e du flexitarisme - WTF<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/crowdfarming.com\/es\/what-the-field\/podcast\/what-the-field-episode-11-heura-et-la-montee-du-flexitarisme\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Heura et la mont\u00e9e du flexitarisme - WTF\" \/>\n<meta property=\"og:description\" content=\"Bernat A\u00f1a\u00f1os Martinez est directeur du mouvement social et cofondateur de Heura Foods, une entreprise qui cr\u00e9e des produits d\u00e9riv\u00e9s de la viande \u00e0 base de v\u00e9g\u00e9taux et avec une touche m\u00e9diterran\u00e9enne.&nbsp; 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