{"id":17769,"date":"2021-03-31T07:00:00","date_gmt":"2021-03-31T05:00:00","guid":{"rendered":"https:\/\/www.crowdfarming.com\/non-categorise\/rapport-sur-impact-et-la-transparence-2021\/"},"modified":"2025-12-19T15:54:20","modified_gmt":"2025-12-19T14:54:20","slug":"rapport-sur-impact-et-la-transparence-2021","status":"publish","type":"post","link":"https:\/\/laruchequiditoui.fr\/what-the-field\/societe\/rapport-sur-impact-et-la-transparence-2021\/","title":{"rendered":"Rapport 2021 sur l\u2019impact et la transparence de CrowdFarming"},"content":{"rendered":"\n<p>Lorsque nous avons lanc\u00e9 l&rsquo;id\u00e9e de CrowdFarming, nous \u00e9tions nous-m\u00eames de jeunes agriculteurs et r\u00eavions de transformer radicalement la relation entre les producteurs et les consommateurs. Nous voulions rendre la vente des produits plus directe, plus transparente et plus efficace. Nous avons donc d\u00e9velopp\u00e9, test\u00e9 et mis en \u0153uvre ce mod\u00e8le dans notre propre verger familial.<br><br>En tant qu&rsquo;agriculteurs, nous avons vu les avantages de la vente directe&nbsp;: nous sommes pass\u00e9s d&rsquo;une exploitation d\u00e9ficitaire comptant seulement 2&nbsp;employ\u00e9s et sur le point d&rsquo;\u00eatre abandonn\u00e9e, \u00e0 une exploitation pleine de vie qui emploie aujourd\u2019hui plus de 40&nbsp;personnes.&nbsp;<br><br>Sur le plan \u00e9conomique, la vente directe aux consommateurs finaux permet&nbsp; aux agriculteurs d&rsquo;avoir plus de contr\u00f4le sur la vente de leurs produits. Cependant, et en termes simples, nous pensons qu&rsquo;il est injuste que l&rsquo;approche \u00e9conomique pr\u00e9vale sur les questions sociales et environnementales.<br><br>C&rsquo;est pourquoi nous avons d\u00e9cid\u00e9 de commencer \u00e0 quantifier l&rsquo;impact que CrowdFarming g\u00e9n\u00e8re au-del\u00e0 d&rsquo;un chiffre que les comptables aiment appeler \u00ab&nbsp;profit&nbsp;\u00bb. <strong>Nous sommes fermement convaincus que les questions sociales et environnementales doivent \u00eatre prises en compte afin d&rsquo;appr\u00e9cier pleinement le bien&nbsp; qu&rsquo;une entreprise g\u00e9n\u00e8re dans la soci\u00e9t\u00e9. Nous rejetons l&rsquo;id\u00e9e que sa contribution ne peut \u00eatre mesur\u00e9e qu&rsquo;en termes purement \u00e9conomiques.<\/strong><\/p>\n\n\n\n<p>Ce tout premier <em><a href=\"https:\/\/cfcommondata.blob.core.windows.net\/transparency\/fr\/FR%20-%20Rapport%20sur%20%20l_impact%20et%20la%20%20Transparence.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">rapport d&rsquo;impact et de transparence<\/a><\/em> ne devrait pas mettre en \u00e9vidence nos r\u00e9alisations jusqu&rsquo;\u00e0 pr\u00e9sent, mais plut\u00f4t l&rsquo;importance des probl\u00e8mes mondiaux auxquels nous sommes confront\u00e9s. Sur le plan positif, nous pouvons r\u00e9soudre bon nombre de ces probl\u00e8mes si nous agissons ensemble d\u00e8s maintenant&nbsp;: acheter des aliments directement aux agriculteurs est l&rsquo;acte quotidien le plus puissant r\u00e9alisable par chacun pour cr\u00e9er un impact social et environnemental positif.<br><br><\/p>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button cf-button is-style-fill\"><a class=\"wp-block-button__link has-background\" href=\"https:\/\/cfcommondata.blob.core.windows.net\/transparency\/fr\/FR%20-%20Rapport%20sur%20%20l_impact%20et%20la%20%20Transparence.pdf\" style=\"background-color:#5d9e9b\" target=\"_blank\" rel=\"noreferrer noopener\">T\u00e9l\u00e9charger le rapport<\/a><\/div>\n<\/div>\n\n\n\n<p><\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/www.crowdfarming.com\/what-the-field\/wp-content\/uploads\/2025\/12\/V4-Impact-and-Transparency-Illustration-09-9-scaled.png\" alt=\"Illustration d'une femme avec une loupe et une orange\" class=\"wp-image-1761\" \/><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Lorsque nous avons lanc\u00e9 l&rsquo;id\u00e9e de CrowdFarming, nous \u00e9tions nous-m\u00eames de jeunes agriculteurs et r\u00eavions de transformer radicalement la relation entre les producteurs et les consommateurs. Nous voulions rendre la vente des produits plus directe, plus transparente et plus efficace. Nous avons donc d\u00e9velopp\u00e9, test\u00e9 et mis en \u0153uvre ce mod\u00e8le dans notre propre verger [&hellip;]<\/p>\n","protected":false},"author":206,"featured_media":17771,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[505],"tags":[],"class_list":["post-17769","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-societe"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Rapport 2021 sur l\u2019impact et la transparence de CrowdFarming - WTF<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/laruchequiditoui.fr\/fr\/what-the-field\/societe\/rapport-sur-impact-et-la-transparence-2021\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Rapport 2021 sur l\u2019impact et la transparence de CrowdFarming - WTF\" \/>\n<meta property=\"og:description\" content=\"Lorsque nous avons lanc\u00e9 l&rsquo;id\u00e9e de CrowdFarming, nous \u00e9tions nous-m\u00eames de jeunes agriculteurs et r\u00eavions de transformer radicalement la relation entre les producteurs et les consommateurs. Nous voulions rendre la vente des produits plus directe, plus transparente et plus efficace. 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