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Field Notes

4 min

Published January 2026

Calves in kindergarten

When it comes to direct sales, there are two protagonists – the farmer and the customer. At CrowdFarming, we are in daily contact with both, and we know all of our farmers personally. But what about our CrowdFarmers?

As part of our 1% for the Soil initiative, we used the summer to bring farmers, and CrowdFarmers (customers) together on one farm.

We are at Felix Riecken’s Eichhof farm. Here you’ll find impressions and a conversation about everything that moves Felix and what Eichhof stands for.

The Kiel area is idyllic, green, and summery – the sun even comes out for our CrowdFarmer meeting. It’s like opening a children’s book: ducks swim in the pond, children play in the farm’s trailer kindergarten, and cows graze. Driving to Eichhof is a bit like coming home. Not only because I studied in Kiel myself, but because being with farmers often doesn’t feel like work to me. For Felix, however, it does – he’s been awake since 5 a.m. and has already spent two hours milking his cows.

We know that it’s not all idyllic scenery, of course, because Felix participated in our documentary “Rage is good. Action is better.” Our conversations about broken food systems are long, the thoughts profound, but the proposed solutions sound feasible.

Felix is ​​a pioneer in regenerative agriculture, and his tireless commitment is inspiring. He took over the farm from his parents, who are still actively involved. The farm includes a herd of approximately 70 cows, its own farm shop, and its own dairy. Our tour begins at the farm’s own dairy, where we learn that dairy farming and cheese making are two different areas, each requiring specific training. This is where the milk is bottled and yogurt is made; the cheese and meat are produced in a neighbouring cheese dairy and slaughterhouse. We also learn that whey, for example, is unfortunately a waste product and has no market share.

The calf nursery is for all calves that can spend their first few weeks with their mothers. Mother-calf rearing means more financial outlay for the farmer, because more milk is needed for the calf, than for the farmer. Felix says the effort is still worthwhile, as the calves are healthier and the mothers are more relaxed. On social media, Felix is ​​transparent about his work, including things that may not be so obvious to consumers—such as brother calves that aren’t kept on the farm for financial reasons. For this, he regularly receives criticism and has to argue, educate, communicate, and inform. Something I’ve seen all too often in customer service: those who are transparent are vulnerable. Those who do things differently have to justify themselves.

Pioneering work, therefore, primarily means investing time in education. The Eichhof is a venue for courses, workshops, and meetings, and Felix is ​​often invited as a speaker. He comments: “It’s not easy to get the farmer off the farm,” because then work is left undone that others on the team have to do. And yet, Felix still takes the time to show our CrowdFarmers the pastures, the dairy, the stables, and everything that goes with them. He patiently administers a calcium infusion to a sick cow – the children watch with excitement and are even allowed to help.

On the beautifully green pasture, we learn what a cow needs to milk 26-30 litres of milk a day and how much protein is contained in the grass.

Using integrated agroforestry systems, Felix is ​​bringing more biodiversity to the pasture and expanding his cows’ menu with so-called “edible hedges.” The approximately 2,000 planted trees increase biodiversity and production in the ecosystem. They also provide shade in the pastures and improve water retention in the soil. This allows Felix to produce 90% of his cows’ feed himself, which is reflected in the quality of his cheese.

We can experience the taste for ourselves at the subsequent campfire with bread on sticks and end the afternoon with interesting conversations.

It was a long day, and after all the CowdFarmers have left, I take a walk around the farmyard alone and see a large chalkboard in the entrance area of ​​the house with a monthly calendar drawn on it. Today we shared the Eichhof with a children’s birthday party, and in a few days, an agroforestry workshop will take place.

Raising awareness – a never-ending task! It’s incredibly wonderful when I see how many people came to the community meeting. It’s incredibly important when I see how much work it takes to produce a piece of cheese.

Written by Magdalena Werner

Magdalena Werner

I'm Magdalena, a Farmer Ambassador. I've been working at CrowdFarming for eight years, and after seven years in customer service, I'm now part of the sustainability and awareness team, sharing the farmers' stories and taking you on a journey through their daily lives in the fields.

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Field Notes

3 min

Rain, Rain, Spain

We Weren’t Prepared for This – Or Were We? It has been raining for several weeks in Spain. This week, however, a state of disaster was declared in several regions, especially in Andalusia. Our farmers sent us the pictures attached below – and our team was speechless for several minutes. We have reported on heavy rainfall many times before, but this year the extent is particularly great. The good news is: all farmers are doing well! Persistent low-pressure weather systems brought intense rainfall, hurricane-force gusts of wind, and rivers overflowing their banks. Our farmers from the Málaga region are reporting fallen trees and muddy roads, making access almost impossible. Unfortunately, some farmers have already informed us that they will likely suffer crop losses as fruits have been damaged. The lesser evil is probably the delays in delivery – it hasn’t stopped raining, which means the fruits are too wet to be shipped; they would mould in their boxes. Haven’t We Already Found the Solution? I’m speaking with Maikel from Finca Habitat, located in a small town between Jaén and Granada – one of the most severely affected areas. He sends me a video, which you can find below – it shows his neighbors’ flooded olive groves and the raging river. In the next video, he’s in his own fields, showing how much rain has fallen. He pours it onto his trees, which he protects from drying out and simultaneously fertilizes with his sheep’s wool during hot months. “For me, the rain is an absolute joy. It’s wonderful!” says the farmer. In his fields – not even a puddle. “This is a sign that we are doing everything right, Magdalena,” he explains. Maikel decided to farm regeneratively over a decade ago. In one of Spain’s driest regions, he manages to avoid irrigating his olive trees through his practices. How Does That Work? Through a ground cover that acts like a sponge, soaking up all the water and allowing it to seep into deeper soil layers. Not a single drop of water is lost because the root system has such a high capacity to absorb water that it neither drains away nor accumulates. What if we could make farms so resilient that they emerge encouraged from extreme weather events? Would regenerative agriculture be the solution we’ve been looking for? These are the questions I ask myself when I see the pictures and videos that offer such a different perspective on the situation. The weather forecast continues to show rain for the next few days, and we, along with the farmers, reassess the situation daily – safety comes first, and we will probably have to be patient a little longer until the sun comes out again.

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Field Notes

4 min

Viva el Campo: Learning from the Ground Up

The soil is still the best classroom we have. More than one year ago, we launched our 1% for the Soil initiative with a clear goal: to regenerate 10,000 hectares of soil and re-invest in projects that create lasting impact, not only in the fields, but also in the minds of future generations.Once every 6 months, we regroup with our community to present our progress and our budget, and once a year, we vote on what initiatives we would like to invest in for the next semester. Out of different initiatives, our community voted for Viva el Campo organised by La Junquera farm within the Camp Altiplano area (Ecosystem Restoration Camps) as one of the projects to support this year. It’s an initiative that reflects what regeneration means: passing on knowledge, reconnecting people with the land, and inspiring young minds to see soil as the living foundation of life. It is an educational programme that brings students out of the classroom and into the fields to learn about soil, biodiversity water and also the origin and the future of food. Jacobo, head of the program, tells us, that in many rural areas of Spain, including the region of Murcia, often young people grow up without ever setting foot on a farm. They may learn about climate change, photosynthesis, or soil erosion from textbooks, but few have had the chance to hold a handful of soil, identify earthworms, or see how weather and water scarcity affect crops first-hand. Schools often lack the time, funding, and infrastructure to organise outdoor learning. Teachers would love to show their students what living soil looks like, but there are no structured programmes, no nearby farms that can host them, and no space in the curriculum. As a result, the countryside remains distant, something they read about, not something they feel part of. Each year, secondary school students between the ages of 12 and 16 leave behind the whiteboards and screens of everyday school life and head to local farms in Spain. There, they become researchers and observers. Over the course of a week, they explore how food is produced and how agriculture connects to broader challenges such as water scarcity, soil degradation, and climate change. Each day has its own theme, from the soil beneath our feet to the biodiversity that sustains it. Students collect soil samples, identify plants and insects, measure water infiltration, and record their observations in field notebooks. They discover the relationships between farmers and ecosystems, between human choices and environmental consequences, between the field and the plate. At the heart of Viva el Campo lies a mini research programme. Each group of students develops a small, practical experiment: comparing the moisture retention of soils with and without plant cover, observing biodiversity across habitats, or testing how regenerative practices influence water absorption. Guided by farmers from La Junquera and educators like Jacobo, they collect data, analyse results, and share their findings at the end of the week. The experiment is conducted in three plots with different management methods: non-intervention, regenerative, and conventional vs. .organic. Students collect soil samples with augers and shovels and analyse indicators such as pH, moisture, nutrients (NPK), and microbial activity. They also use techniques such as invertebrate traps, infiltration tests, microorganism cultures, soil respiration measurements, and biomass analysis. The data is analysed and compared in the classroom, where the students prepare a short scientific paper. In it, they present their conclusions, explain the research process, and reflect on the impact of agricultural practices on soil health. This exercise strengthens their scientific skills and allows them to communicate the results obtained in the field in a rigorous and accessible way. One of the biggest challenges European agriculture faces today is the lack of generational renewal. Many farms risk closure, not only because of more difficult climatic conditions, but also because there is no one left to take over. Fewer young people choose to become farmers, often simply because they’ve always been shown a negative image of what farming needs. . Being a farmer has lost prestige over time, it can be seen as exhausting work with little financial reward. This perception distances young people from the land and from a profession that is, in reality, one of the most vital to our collective future.Jacobo tells us, that children and teenagers who once saw the countryside as something distant begin to view it as essential and that they often want to come back to the farm and help and learn. Jacobo says he always starts the course by asking which of the young people would like to be a farmer, and that usually no one raises their hand. Before the young adults board the bus back to Murcia, he asks the same question again, and in most cases, there are two or three young people who raise their hands. They see how soil becomes food, how water is stored in living ground, and how nature’s balance depends on cooperation.

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Field Notes

5 min

Small colonies, big impact

Tilmann from Harzer Honig between serenity through bees and the hustle and bustle of everyday family life. Bees are on everyone’s lips. I feel like never before so much has been said and written about bees. That’s why I’m especially happy to meet Tilmann Dreysse, beekeeper from Harzer Honig. I’m not in the Harz Mountains, though, but in the Altmark region. Why? This is a honey-sweet story I’d like to tell you here.It’s a beautiful summer day, cloudy but warm. The beehives stand in the meadow, like little houses – at a safe distance from the neighbors. To the untrained eye, the bees are almost invisible, but that’s precisely what makes them so special. You might have to zoom in a bit on your phone – they hover around the hive, like little planets in a solar system.The rain of the past few weeks hasn’t deterred the bees, says Tilmann. It’s even been good for him and his colonies, as the sunflowers, for example, have recovered from the overly warm spring and once again produced sufficient pollen. What matters is not the amount of precipitation, but how high or low the temperatures are. This summer was rather humid, but still warm. The professional beekeeper hasn’t always been a beekeeper and has found his way to bees through several detours – when Tilmann talks about his work, his eyes light up. It’s that feeling you get when you think: “This person did everything right.” Of course, I know that this isn’t as easy as it appears from the outside. He tells me that beekeepers in Germany still have a very serious problem with the Varroa mite, and he wants to make his operation more resilient and, above all, more resistant through regenerative practices.The mite is considered particularly dangerous because it sits on the bees and sucks their bodily fluids, weakening them so that they are more susceptible to diseases that the mite itself can transmit. Regenerative practices are of great importance in this regard, as natural breeding cycles and less human intervention can promote the colonies’ self-regulation. Furthermore, it’s just like with us humans – the more balanced and natural our diet, the better our immune system functions. So, if the bees find sufficient pesticide-free food, it strengthens them against pests. Tilmann explains that he used to be a representative for Bioland himself, and for him, organic farming is the foundation for his bees and for agricultural practices in general. He explains that he has farmers in his circle of friends who still treat their fields with synthetic pesticides for economic reasons. Through regular discussions about the topic, they’ve reached a compromise, so that, for example, the pesticides are applied in the evening, when the bees are no longer flying. You can find the complete live stream here. He still has 400 kg of honey to bottle in the next few days. He also sells the honey in his own shop on Wiepke’s main street. Since it’s a self-service shop, you can browse in peace, regardless of Linda’s or Tilmann’s daily work. If you can’t get to the Altmark region anytime soon, you can adopt one of Tilmann’s hives through CrowdFarming. In the preparation room, we see buckets of honey and meters of personalized label ribbons—each with the name of a bee colony. When I ask him what he enjoys most about his job, Tilmann says: “Being with the bees – alone. I’m completely at peace with myself.” It must be these moments of absolute contemplation that give him the strength and peace he needs. Tilmann is not only a beekeeper, but also part of Bauer Freigeist. Anyone who read my last article will probably now understand why I’m in the Altmark region and not the Harz Mountains. Linda Becker from Bauer Freigeist and Tilmann are a couple and run the cheese dairy and farm shop themselves, for example.In itself, being a farmer and life partner doesn’t seem unusual – the farms I’ve visited so far are mostly family businesses, where spouses work together on the same end product.This isn’t the case here, and that’s what makes it so special for me. The two of them are always moving between the cowshed, the cheese dairy, and the beehives.I remember the questionnaire we send annually to our farmers who participate in our regenerative agriculture program. Part of the data collection focuses on the farmer’s well-being—how well they balance work and personal life. During my visits to farms, I often get the feeling that there’s no boundary between the field and the kitchen—and many farmers confirm that work and private life very often merge. The couple explains that it’s been “relatively chaotic over the past few years” to be able to combine farm work, the family business, beekeeping, and their daughter. I can relate to this very well, because when I see them together, I see a lot of energy—sometimes it seems as if they’re floating above the ground with activism. I’m moved when they tell me that over the years they’ve learned to function as a team and set priorities—that this doesn’t always happen without discussion, Linda says with a wink: “We argue more easily, but we also make up more quickly.” The comparison with a beehive couldn’t be more apt – always moving, always something to do, but everyone knows their tasks. My day with Linda and Tilmann is coming to an end – there are still 400 kg of honey to be bottled. What impresses me most is how the two manage to combine their many tasks with so much passion – while never losing sight of what’s important: healthy food, a respectful approach to nature and animals, and the openness to share their experiences. Leaving the farm is like saying goodbye to friends – you really want to stay, but you know you’ll see each other again very soon. I hope so!

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