
Published January 2026
Viva el Campo: Learning from the Ground Up
The soil is still the best classroom we have. More than one year ago, we launched our 1% for the Soil initiative with a clear goal: to regenerate 10,000 hectares of soil and re-invest in projects that create lasting impact, not only in the fields, but also in the minds of future generations.
Once every 6 months, we regroup with our community to present our progress and our budget, and once a year, we vote on what initiatives we would like to invest in for the next semester. Out of different initiatives, our community voted for Viva el Campo organised by La Junquera farm within the Camp Altiplano area (Ecosystem Restoration Camps) as one of the projects to support this year. It’s an initiative that reflects what regeneration means: passing on knowledge, reconnecting people with the land, and inspiring young minds to see soil as the living foundation of life. It is an educational programme that brings students out of the classroom and into the fields to learn about soil, biodiversity water and also the origin and the future of food.
Jacobo, head of the program, tells us, that in many rural areas of Spain, including the region of Murcia, often young people grow up without ever setting foot on a farm. They may learn about climate change, photosynthesis, or soil erosion from textbooks, but few have had the chance to hold a handful of soil, identify earthworms, or see how weather and water scarcity affect crops first-hand. Schools often lack the time, funding, and infrastructure to organise outdoor learning. Teachers would love to show their students what living soil looks like, but there are no structured programmes, no nearby farms that can host them, and no space in the curriculum. As a result, the countryside remains distant, something they read about, not something they feel part of.


Each year, secondary school students between the ages of 12 and 16 leave behind the whiteboards and screens of everyday school life and head to local farms in Spain. There, they become researchers and observers. Over the course of a week, they explore how food is produced and how agriculture connects to broader challenges such as water scarcity, soil degradation, and climate change. Each day has its own theme, from the soil beneath our feet to the biodiversity that sustains it. Students collect soil samples, identify plants and insects, measure water infiltration, and record their observations in field notebooks. They discover the relationships between farmers and ecosystems, between human choices and environmental consequences, between the field and the plate.
At the heart of Viva el Campo lies a mini research programme. Each group of students develops a small, practical experiment: comparing the moisture retention of soils with and without plant cover, observing biodiversity across habitats, or testing how regenerative practices influence water absorption. Guided by farmers from La Junquera and educators like Jacobo, they collect data, analyse results, and share their findings at the end of the week. The experiment is conducted in three plots with different management methods: non-intervention, regenerative, and conventional vs. .organic. Students collect soil samples with augers and shovels and analyse indicators such as pH, moisture, nutrients (NPK), and microbial activity. They also use techniques such as invertebrate traps, infiltration tests, microorganism cultures, soil respiration measurements, and biomass analysis. The data is analysed and compared in the classroom, where the students prepare a short scientific paper. In it, they present their conclusions, explain the research process, and reflect on the impact of agricultural practices on soil health. This exercise strengthens their scientific skills and allows them to communicate the results obtained in the field in a rigorous and accessible way.

One of the biggest challenges European agriculture faces today is the lack of generational renewal. Many farms risk closure, not only because of more difficult climatic conditions, but also because there is no one left to take over. Fewer young people choose to become farmers, often simply because they’ve always been shown a negative image of what farming needs. . Being a farmer has lost prestige over time, it can be seen as exhausting work with little financial reward. This perception distances young people from the land and from a profession that is, in reality, one of the most vital to our collective future.
Jacobo tells us, that children and teenagers who once saw the countryside as something distant begin to view it as essential and that they often want to come back to the farm and help and learn. Jacobo says he always starts the course by asking which of the young people would like to be a farmer, and that usually no one raises their hand. Before the young adults board the bus back to Murcia, he asks the same question again, and in most cases, there are two or three young people who raise their hands. They see how soil becomes food, how water is stored in living ground, and how nature’s balance depends on cooperation.
Written by Magdalena Werner
I'm Magdalena, a Farmer Ambassador. I've been working at CrowdFarming for eight years, and after seven years in customer service, I'm now part of the sustainability and awareness team, sharing the farmers' stories and taking you on a journey through their daily lives in the fields.


